What format do I need my logo in? What is Vector Art?

For all logo and plaque projects, we need your art file or logo in a vector format, with all fonts and objects converted to "curves" or "paths". The file types would be .ai or.eps. This gives us actual shapes which our equipment will follow when cutting your logo. Also, a vector file can be scaled to any size without losing quality.

Other file formats such as .jpg, .tif, .pdf. etc. are "raster" images. They are also known as bitmap images. They consist of only dots or pixels, and no outlines or paths. Therefore, our equipment can not read what shapes need to be cut.

If a graphic designer originally designed your logo, most likely it was created in a vector format originally.

Images taken from websites and word documents are not vector files. There is no easy, push-button, or "save-as" way to make a bitmap image into a clean vector file. A graphic designer would have to spend time to convert your bitmap into a usable vector file. We can do this for you for a fee.

Here are visual examples showing the difference:

Example of Bitmap Image - Bitmap images cannot be scaled larger than original nor can they be internally edited to change specific areas.

Example of Vector Art - Each path is able to be edited and scaled

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As shown above, vector art remains clear at any size or scale and can be edited.